|
|
Results Summary
|
1. What is your gender?
|
| | Response
Percent | Response
Total |
| Male |
 |
92.62% |
251 |
| Female |
|
7.38% |
20 |
| Transgender |
|
0.00% |
0 |
| Total Respondents : | 271 |
|
|
2. What is your age?
|
| | Response
Percent | Response
Total |
| under 30 |
|
2.49% |
7 |
| 30-39 |
|
15.66% |
44 |
| 40-49 |
|
40.21% |
113 |
| 50-59 |
|
31.32% |
88 |
| 60-69 |
|
8.90% |
25 |
| 70-79 |
|
1.07% |
3 |
| 80-89 |
|
0.00% |
0 |
| 90+ |
|
0.36% |
1 |
| Total Respondents : | 281 |
|
|
3. In which State or Province do you live?
|
|
|
|
4. In which country do you live?
|
|
|
|
5. You traveled to Key West directly from:
|
| | Response
Percent | Response
Total |
| Home State/Country |
|
61.01% |
169 |
| Another Florida City |
|
28.16% |
78 |
| Another US City |
|
8.30% |
23 |
| Another International City |
|
2.53% |
7 |
| Total Respondents : | 277 |
|
|
6. How did you get to Key West?
|
| | Response
Percent | Response
Total |
| Air |
|
54.35% |
181 |
| Personal Vehicle |
|
23.42% |
78 |
| Rental Vehicle |
|
16.52% |
55 |
| Boat |
|
4.50% |
15 |
| Bus |
|
1.20% |
4 |
| Total Respondents : | 276 |
|
|
7. In which MONTH was your last visit?
|
| | Response
Percent | Response
Total |
| January |
|
8.79% |
24 |
| February |
|
10.99% |
30 |
| March |
|
12.82% |
35 |
| April |
|
9.89% |
27 |
| May |
|
6.23% |
17 |
| June |
|
7.69% |
21 |
| July |
|
8.06% |
22 |
| August |
|
5.49% |
15 |
| September |
|
6.23% |
17 |
| October |
|
11.36% |
31 |
| November |
|
6.59% |
18 |
| December |
|
5.86% |
16 |
| Total Respondents : | 273 |
|
|
8. In what YEAR did you last visit Key West?
|
| | Response
Percent | Response
Total |
| 2009 |
|
51.11% |
138 |
| 2008 |
|
32.96% |
89 |
| 2007 |
|
7.78% |
21 |
| 2006 |
|
3.33% |
9 |
| 2005 |
|
4.07% |
11 |
| 2004 |
|
0.74% |
2 |
| Total Respondents : | 270 |
|
|
9. How long was that visit?
|
| | Response
Percent | Response
Total |
| 1 night |
|
3.02% |
7 |
| 2 nights |
|
1.29% |
3 |
| 3 nights |
|
9.05% |
21 |
| 4 nights |
|
8.19% |
19 |
| 5 nights |
|
11.64% |
27 |
| 6 nights |
|
10.78% |
25 |
| 1 week |
|
24.57% |
57 |
| 1-2 weeks |
|
20.69% |
48 |
| 2-3 weeks |
|
5.17% |
12 |
| 3+ weeks |
|
5.60% |
13 |
| Total Respondents : | 232 |
|
|
10. You visited Key West with which of the following:
|
| | Response
Percent | Response
Total |
| Partner/Significant Other/Spouse |
|
54.17% |
169 |
| Gay Friend |
|
20.19% |
63 |
| Straight Friend |
|
4.81% |
15 |
| Family |
|
3.85% |
12 |
| Traveled Alone |
|
16.99% |
53 |
| Total Respondents : | 267 |
|
|
11. What attracted you to visit Key West?
|
| | Response
Percent | Response
Total |
| Beach |
|
6.57% |
55 |
| Water Sports |
|
5.50% |
46 |
| Gay clubs and bars |
|
20.07% |
168 |
| Gay Guesthouses and resorts |
|
19.71% |
165 |
| Fine dining |
|
11.71% |
98 |
| Concert Event |
|
0.24% |
2 |
| Theatre Event |
|
0.84% |
7 |
| Special Gay Event |
|
6.09% |
51 |
| Special Community Event |
|
2.99% |
25 |
| Business |
|
1.08% |
9 |
| Cruise |
|
1.55% |
13 |
| Previous Visit |
|
23.66% |
198 |
| Total Respondents : | 268 |
|
|
12. What type of accommodations did you use?
|
| | Response
Percent | Response
Total |
| Gay Men's Resort |
|
48.76% |
138 |
| Gay Women's Resort |
|
2.12% |
6 |
| Gay Men and Women's Resort |
|
9.54% |
27 |
| All Welcome Hotel |
|
14.49% |
41 |
| Vacation Rental Home |
|
9.54% |
27 |
| Stayed with Family/Friends |
|
5.65% |
16 |
| Other: |
|
9.89% |
28 |
| Total Respondents : | 269 |
|
|
13. How many visits have you made to Key West?
|
| | Response
Percent | Response
Total |
| This was my first visit |
|
7.55% |
20 |
| 2 |
|
4.53% |
12 |
| 3 |
|
7.92% |
21 |
| 4 |
|
9.06% |
24 |
| 5 |
|
7.17% |
19 |
| 6 |
|
8.68% |
23 |
| 7 |
|
6.42% |
17 |
| 8 |
|
3.77% |
10 |
| 9 |
|
4.15% |
11 |
| 10+ |
|
40.75% |
108 |
| Total Respondents : | 265 |
|
|
14. Would you consider relocating to Key West?
|
| | Response
Percent | Response
Total |
| Yes |
|
68.91% |
184 |
| No |
|
31.09% |
83 |
| Total Respondents : | 267 |
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